Two people, a woman with wavy red hair and a man with gray hair and beard, sitting on a black wireframe bench against a red background. The woman is smiling, wearing a pink outfit with a white and orange striped shirt and gold jewelry. The man is wearing a red cap, pink shirt, and orange vest, looking directly at the camera.

The Creatives

With over 50 years of combined experience, this stepfather-daughter team delivers award-winning choreography rooted in both creative excellence and real studio experience. As former studio owners, we understand what it takes to find the right fit and create routines that truly work for your dancers. From the Walt Disney Company to the Laker Girls and beyond, our professional backgrounds shape the high-level, competition-ready work we create today. We design custom choreography that stands out, elevating performance through storytelling, innovation, and intentional creative direction.

  • A woman with long, wavy red hair dressed in a sleeveless pink blazer and dark red pants standing against a solid red background.

    Brittany Davison (Boolé)

    CREATIVE DIRECTOR

    Brittany Davison is an award-winning choreographer with over 20 years of experience in the competitive dance industry. Known for her innovative storytelling, striking visuals, and high-level production, her work consistently stands out on stage and has been recognized by the Industry Dance Awards.

    As the former owner of Elevate Dance Academy, Brittany has trained and mentored dancers across top studios and programs nationwide. Her choreography blends creativity, precision, and performance, developing versatile dancers while creating memorable, competitive routines.

    Her professional career spans television, commercial work, and live performance, including appearances on major shows and time as a Los Angeles Laker Girl. She has also performed internationally as a principal dancer and Dance Captain for Holland America Cruise Lines.

    Brittany is passionate about pushing dancers to reach their full potential, instilling confidence, discipline, and a commitment to excellence in every piece she creates.

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  • A man with gray hair and a beard smiling, wearing a red LA baseball cap, a dark red velvet blazer, a pink t-shirt, checkered brown and purple pants, and bright yellow sneakers, standing against a purple background.

    Robert Duran

    CREATIVE DIRECTOR

    Robert Duran is a respected dance educator, choreographer, and performer known for his creative style and passion for dance. His innovative choreography and teaching have made him a sought-after instructor at dance conventions across the United States and internationally.

    A member of the American Guild of Variety Artists, Robert has performed in numerous productions for the Walt Disney Company. His choreography has also been featured in productions throughout New York, Canada, Lake Tahoe, and aboard Carnival Cruise Lines.

    In 1993, Robert founded The Dance Place in California and led the award-winning competitive dance school for 25 years. During that time, he helped develop many talented dancers known for their strong technique and artistic expression.

    For the past decade, Robert has been a faculty member at the Orange County School of the Arts, where he mentors students in Commercial Dance and Musical Theatre.

    Today, Robert serves as the Artistic Director and Owner of Iconic Movement Dance Company, a highly competitive program that excels in a wide range of dance styles.

    Throughout his career, Robert’s choreography has earned numerous national titles and awards. He is recognized for creating original, visually engaging productions and remains a respected leader in the dance industry.

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“Creativity drives everything we do.”